维多利亚州政府击败新州和西澳,获得在2025年2月举办NFL常规赛的权利[1]。根据协议,该州每场比赛计划支付1000万至1500万澳元[1],远超国际同类赛事的投入成本。相比之下,法兰克福每场仅需130万澳元,柏林740万澳元,圣保罗750万澳元,都柏林1780万澳元[1]。维多利亚州体育部长Steve Dimopoulos称这笔交易是"维多利亚州有史以来回报最高的投资之一"[1]。
根据"2+1"多年合约框架,维多利亚州未来四年确保至少举办两场比赛,并有可能增至三场[1]。首场比赛将于2025年9月在MCG体育场举行,由洛杉矶公羊队对阵旧金山49人队[1]。这将是NFL在澳大利亚举办的首场常规赛,预计吸引10万球迷观看[1]。门票销售火爆,首批门票在不到半小时内售罄,共有15.1万人注册购票意向[1]。新州总理Chris Minns形容NFL的要价为"天价",表示新州无法承受[1]。
Victoria has won the right to host NFL regular season matches in 2025, outbidding New South Wales and Western Australia for the opportunity to bring American football to Australia [1]. The state government plans to invest between AUD $10 million and $15 million per game, significantly exceeding the contributions made by international host cities [1]. This inaugural NFL regular season event in Australia is expected to draw approximately 100,000 fans to watch the Los Angeles Rams face the San Francisco 49ers [1].
Under a "2+1" multi-year agreement with the NFL, Victoria has secured two matches over the next four years with the possibility of expanding to three [1]. The total investment for what is anticipated to be three games reaches approximately AUD $45 million [1]. By comparison, international venues have committed substantially less: Frankfurt invested AUD $1.3 million per game, Berlin AUD $7.4 million, São Paulo AUD $7.5 million, and Dublin AUD $17.8 million [1]. Sports Minister Steve Dimopoulos characterized the deal as "one of the highest-return investments Victoria has ever made" [1].
The inaugural match is scheduled for September 2025 at the Melbourne Cricket Ground [1]. Ticket sales demonstrated strong demand, with initial allocations selling out in under thirty minutes and 151,000 people registering interest in purchasing tickets [1]. New South Wales Premier Chris Minns described the NFL's asking price as "astronomical," stating that his state could not justify the expenditure [1].