美国联邦贸易委员会及22个州对亚马逊提起诉讼,指控其通过虚假陈述欺骗广告客户。1诉讼主张亚马逊声称提供具有竞争力的广告产品价格,实际却秘密系统性地抬高在线广告拍卖价格,导致客户支付显著更高的费用。12大约120万广告客户受到影响。1FTC主席Andrew Ferguson表示,亚马逊"数百万广告客户被误导支付了显著更高的价格"。1他指出这些更高的广告价格"主要转嫁给了美国消费者"。2诉讼在美国华盛顿州西区地方法院提起。1
亚马逊否认指控,声称FTC的说法是"显然虚假的"。1该诉讼涉及亚马逊第二价格拍卖机制中的广告定价问题。2诉讼指控亚马逊违反《FTC法》及十多项州法律。2这是亚马逊与FTC近一年内的第二次重大法律纠纷——该公司去年同意支付25亿美元来解决早期FTC关于Prime订阅实践的诉讼。2
The Federal Trade Commission and 22 state attorneys general have filed a lawsuit against Amazon, alleging that the company deceived approximately 1.2 million advertising customers through inflated pricing.1 According to the complaint, Amazon misrepresented its advertising products as competitively priced while secretly and systematically raising prices in its online advertising auctions, causing customers to pay significantly higher fees.1 The lawsuit was filed in the U.S. District Court for the Western District of Washington.1
FTC Chair Andrew Ferguson stated that "Amazon has millions of advertising customers who were misled into paying significantly higher prices."1 The allegations accuse Amazon of violating the FTC Act and more than a dozen state laws.2 Amazon has denied the charges, calling the FTC's claims "patently false."1
This lawsuit comes nearly a year after Amazon agreed to pay $2.5 billion to settle an earlier FTC case involving Prime subscription practices.2
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