中国百强房企1至9月销售总额达22597.2亿元，同比降幅与1至8月保持一致1。其中，保利发展以1812亿元的销售额位居首位，中海地产和华润置地分别以1809.9亿元和1646亿元的成绩紧随其后1。销售额突破千亿元的房企有5家，较去年同期减少1家；百亿元以上的房企有51家，较去年同期减少8家1。
绿城中国和招商蛇口分别实现1421亿元和1402.1亿元的销售额，位列第四和第五1。百强房企的操盘销售额为17851.5亿元，权益销售额为15689.7亿元1。在样本统计的106家典型房企中，有66家在当月实现销售额环比增长，占比达62%1。
受8月底楼市新政的提振，北京、上海等核心城市多个项目出现热销现象1。业内预期，该政策通过拉长资金占用周期对房企拿地投资行为的影响将从2027年起逐步显现，四季度房企销售降幅有望进一步收窄1。
China's leading 100 real estate developers achieved combined sales of 2.26 trillion yuan during the first nine months of the year, with the year-on-year decline holding steady compared to the previous eight-month period 1. Among the top performers, Poly Development topped the rankings with cumulative sales of 181.2 billion yuan, followed by China State Construction at 180.99 billion yuan and China Resources Land at 164.6 billion yuan 1.
The sector showed signs of stabilization in September, with 66 out of 106 tracked developers reporting month-on-month sales increases, accounting for 62 percent of the sample 1. Five developers achieved sales exceeding 100 billion yuan, down by one compared to the same period last year, while 51 developers posted sales above 10 billion yuan, a decrease of eight year-on-year 1. Additional strong performers included Green City China with 142.1 billion yuan in sales and China Merchants Shekou Holdings with 140.21 billion yuan 1.
The market recovery gained momentum following the August 28 housing policy reforms, which saw multiple projects in major cities including Beijing and Shanghai achieve strong sales performance 1. These policy adjustments are expected to gradually influence developer land acquisition and investment behavior beginning in 2027 1, with the fourth quarter projected to see a narrowing of the sales decline across the industry 1.
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