潘婷深水泡弹高浓精华发膜产品的包装宣传引发消费者争议。1网友发现产品包装上的"潘婷3分钟奇迹"等表述被标注为注册商标，而非产品功效描述，导致消费者对标注方式提出质疑。1对此，宝洁和潘婷客服回应称"3分钟奇迹"确为注册商标。1
对于产品的实际功效，宝洁方面表示"3分钟修护三个月累积损伤"这一表述有第三方试验报告数据支持。1不过，律师闫兵指出，这种宣传方式可能涉及《中华人民共和国商标法》、《广告法》第二十八条及《消费者权益保护法实施条例》第十五条的相关规定。1消费者反映的核心问题在于产品包装上商标的标注字体过小，容易被误解为产品功效的直接描述。1
Pantene, a brand under Procter & Gamble, faced scrutiny over how it labeled its deep water bubble intensive repair hair mask product after consumers discovered that promotional phrases including "3 Minute Miracle" were marked as registered trademarks rather than product claims 1. The labeling sparked debate about whether the small font size of the trademark notation could mislead shoppers into interpreting commercial branding as functional descriptions 1.
In response, both Procter & Gamble and Pantene customer service clarified that "3 Minute Miracle" is indeed a registered trademark 1. However, the companies emphasized that the accompanying claim—"repairs three months of cumulative damage in 3 minutes"—is supported by third-party testing data 1. Legal expert Yan Bing noted that such marketing practices may implicate provisions of China's Trademark Law, Advertising Law Article 28, and the Consumer Protection Law Implementation Regulations Article 15 1.
评论
还没有评论，欢迎留下第一条。