比尔·盖茨小女儿菲比·阿黛尔·盖茨创办的零售品牌Phia近日陷入欺诈风波。[1]彭博社于8月11日发布报道指控该平台存在"Cookie填充"欺诈行为,即在用户未点击联盟推荐链接的情况下,偷偷将追踪Cookie写入浏览器,以此骗取不应得的佣金返利。[1]菲比和联合创始人索菲娅·基安尼至少在半年前就已知晓这一操作。[1]
业内律师对此类行为的法律后果提出警告。[1]律师爱丽儿·吉弗表示,此类行为可能被认定为联邦电信欺诈,最高面临20年监禁和罚款。[1]Phia平台回应表示已吸取教训。[1]
Bill Gates' youngest daughter Phoebe Adele Gates' retail platform Phia has been accused by Bloomberg of engaging in "cookie stuffing" fraud, a deceptive practice designed to illegally claim affiliate commissions.[1] The scheme involves the platform secretly inserting tracking cookies into users' browsers without their knowledge or consent, even when users have not clicked on affiliate links, thereby fraudulently obtaining commissions that should not have been earned.[1]
According to the allegations, Phoebe Gates and co-founder Sophia Gianni were aware of these operations at least six months before the fraud was publicly exposed.[1] Bloomberg published its investigation on August 11.[1] Industry attorney Ariel Jiff cautioned that such conduct could be prosecuted as federal wire fraud, potentially resulting in sentences of up to 20 years in prison plus financial penalties.[1] eBay affiliate marketer Sean Hogan previously committed similar violations.[1] In response to the allegations, the Phia platform stated that it has learned from the incident.[1]