乌克兰对俄罗斯最大电商平台Wildberries展开持续空中打击,自7月中旬以来已针对至少23个设施进行轰炸[1]。该公司创始人兼俄罗斯首富塔蒂亚娜·金面临帝国崩溃的危险,公司损失约8.3亿美元商品和三分之一的仓库空间[1],9名员工在空袭中丧生[1]。Wildberries约占俄罗斯零售总额的10%[1],其遭受的打击对俄罗斯零售业构成重大冲击。
金在视频讲话中谴责这些空袭为"恐怖袭击"[1]。乌克兰方面则为军事行动进行辩护,声称Wildberries是合法军事目标,因其向俄军供应物资[1]。乌克兰总统泽连斯基将打击民生目标视为向俄方施压促成谈判的手段[1]。为应对企业困境,俄政府计划向Wildberries卖家提供税收减免和宽限期援助措施[1]。
Ukraine has launched sustained airstrikes against Wildberries, Russia's largest e-commerce platform, striking at least 23 facilities since mid-July [1]. The attacks have inflicted severe damage on the company founded by Tatiana Bakalchuk, Russia's wealthiest woman, destroying approximately 8.3 billion dollars worth of merchandise and eliminating roughly one-third of the company's warehouse capacity [1]. Nine Wildberries employees have been killed in the strikes [1].
Bakalchuk condemned the campaign as terrorism in a video address, emphasizing the destruction of her corporate empire [1]. The assault on Wildberries carries significant economic weight, as the platform accounts for approximately 10 percent of Russia's total retail sales [1]. Ukraine maintains that Wildberries constitutes a legitimate military target because the company supplies goods to Russian military forces [1]. Ukrainian President Volodymyr Zelensky views strikes on civilian infrastructure as a pressure tactic against Russian President Vladimir Putin to encourage peace negotiations [1].
In response to the crisis, the Russian government has announced a relief package for Wildberries sellers, including tax reductions and grace periods for payments [1].