澳大利亚发明家Jack Nekhala经营的床单固定器业务因Amazon账号被停用而遭受重创。[1]Nekhala的卖家账户于2025年4月11日被停用，此前该业务年营业额约850万澳元。[1]账号停用并非首次——Nekhala在2024年9月、10月30日以及2025年4月11日分别遭遇多次执行行动。[1]
Nekhala已向澳大利亚竞争监管委员会投诉，指控Amazon的算法决策缺乏人工审查和透明度。[1]投诉还曝露出Amazon员工泄露机密账户信息并索贿的情况，其中一名员工因此遭解雇。[1]据报道，一位自称Jenna的中介曾提出以20%的费用来释放约9万美元的冻结资金。[1]
数字平台争议在澳大利亚小企业部门引发广泛关注。澳大利亚小企业监察官办公室报告显示，数字平台争议已成其投诉的最大来源，占新案件的48.3%，相比一年前的12%增长了四倍。[1]
Australian inventor Jack Nekhala's Amazon seller account was suspended on April 11, 2025, dealing a significant blow to his bed scrunchie business, which generates approximately US$6 million in annual revenue [1]. The suspension marked the latest in a series of enforcement actions against Nekhala's account, following previous incidents in September 2024 and October 30, 2024 [1]. Nekhala has lodged a complaint with Australia's competition regulator, alleging that Amazon's algorithmic decision-making lacks human review and transparency [1].
The incident has exposed broader concerns about Amazon's operational practices. An Amazon employee was terminated for leaking confidential account information, and a middleman claiming to be named Jenna reportedly offered to unfreeze approximately US$90,000 in frozen funds in exchange for a 20 percent fee [1]. Nekhala's experience reflects a growing wave of complaints about digital platforms; Australia's Small Business Ombudsman reported that disputes with online platforms have surged from 12 percent to 48.3 percent of new complaints in the past year—a fourfold increase [1]. The suspension has also affected pricing, as Nekhala's products previously sold directly for US$79.99 now reach consumers through distributors at US$99.99 [1].