Google将于8月12日美国东部时间下午6点举办Made by Google发布会,推出Pixel 11系列、下一代Pixel Fold、Pixel Watch 5和Pixel Tag追踪器等新设备[2]。此次发布会将由喜剧演员Trevor Noah主持[2],延续Google去年采用娱乐化策略的做法。
去年的Made by Google发布会由主持人Jimmy Fallon主持,在YouTube上获得840万观看人数,相比前年的140万大幅增长[1]。这次策略转变表明Google正在通过扩大娱乐内容吸引更广泛的观众。发布会预订倒计时将于8月12日美国东部时间上午10点截止[2]。此次活动还邀请了NBA球星Stephen Curry、播客Alex Cooper、印度板球运动员Shubman Gill和日本演员Ayami Nakajo等嘉宾参与[2]。
Google is scheduled to hold its Made by Google event on August 12th to introduce its next generation of Pixel devices.[2] The company will showcase the Pixel 11 series, a new Pixel Fold model, the Pixel Watch 5, and a Pixel Tag tracker.[2] Comedian Trevor Noah will host the livestreamed event, which begins at 6 PM Eastern Time, with pre-orders opening at 10 AM ET the same day.[2]
The entertainment-focused approach represents a deliberate strategy shift by Google. Last year's Made by Google event, hosted by Jimmy Fallon, attracted 8.4 million YouTube views, a significant jump from 1.4 million viewers for the comparable event two years prior.[1] This year's presentation will feature celebrity guests including NBA player Stephen Curry, podcast host Alex Cooper, Indian cricket player Shubman Gill, and Japanese actor Ayami Nakajo.[2] The expanded entertainment component underscores Google's effort to broaden appeal beyond core product enthusiasts while maintaining robust coverage of its new Pixel hardware lineup.