Spotify宣布推出新政策，对平台上的AI生成艺术家进行标记并改变其音乐的推荐方式。[1][2]根据该政策，Spotify将在艺术家资料中显示"AI Persona"徽章，以区分由真实人物创作的音乐。[1][2]被标记为"AI Persona"的艺术家音乐将默认不会出现在编辑推荐和算法推荐中，除非用户主动关注这些艺术家。[1]
Spotify表示将通过人工审核和AI工具相结合的方式识别不代表真实人物的AI生成身份。[2]艺术家可从2026年8月11日起通过Spotify for Artists平台自愿披露其AI身份。[1]"AI Persona"标签将从9月中旬开始在艺术家资料上显示。[1][2]平台还为被误标记为AI艺术家的创作者提供了申诉机制。[1]Spotify在声明中表示，"我们的编程重点是提升真正艺术家的音乐"。[1]此举旨在在支持AI创新应用与防止低质量AI生成内容泛滥之间找到平衡。[1]
Spotify is implementing a new policy to identify and demote music from AI-generated artist personas on its platform [1][2]. The streaming service will introduce an "AI Persona" badge on artist profiles, with the labels beginning to appear in mid-September [1][2]. Starting August 11, 2026, artists can voluntarily disclose their AI identity through Spotify for Artists [1].
Music from AI Personas will be excluded from both editorial and algorithmic recommendations by default, though users who actively follow these artists will still be able to access their content [1]. Spotify will employ both human review and AI tools to identify artist profiles that represent AI-generated personas rather than real individuals [2]. The company stated that "our programming priority is to elevate music from real artists" [1].
The policy includes an appeals process for artists who believe they have been incorrectly labeled as AI Personas [1]. This initiative seeks to balance innovation with preventing low-quality synthetic content from overwhelming its recommendation systems [1].
