商务部等七部门发布措施推动商品消费扩容升级

商务部等七部门联合发布《关于推动商品消费扩容升级的实施意见》1，提出到2030年社会消费品零售总额达60万亿元左右的目标1。根据该意见，相关部门计划培育形成绿色消费、智能消费、健康消费等十万亿级市场1。

为推进这一目标的落实，该实施意见明确从大宗耐用商品、生活日用商品、特色商品和升级类商品四个主要领域推动消费扩容升级2。在具体品类方面，汽车、家电、通讯器材、纺织服装等被列为重点推动的万亿级品类2，其中新能源汽车、人工智能手机、穿戴设备和机器人等智慧消费品成为重点推广对象2。

China's Ministry of Commerce and six other government departments have unveiled an implementation plan to expand and upgrade commodity consumption across the country 12. The initiative sets a target of reaching approximately 6 trillion yuan in total retail sales of consumer goods by 2030 12.

The policy framework focuses on four key consumption categories: durable goods, daily necessities, specialty products, and upgraded commodities 2. Within these areas, the plan emphasizes trillion-yuan level product categories including automobiles, home appliances, telecommunications equipment, and textiles and apparel 2. Smart consumption products such as new energy vehicles, AI-enabled smartphones, wearable devices, and robots are identified as priority promotion targets 2. The government aims to cultivate markets worth tens of trillions of yuan in green consumption, intelligent consumption, and health-oriented consumption 12.

The implementation is designed to support China's Fifteenth Five-Year Plan objectives and strengthen domestic demand 2.