印尼西爪哇的内容创作者阿迪拉通过在Facebook上发布关于澳洲和美国政治人物的内容，借助Meta的创作者收益计划获取报酬。[1]阿迪拉所在的"信息工厂"由多名印尼创作者组成，他们在对目标国家政治毫无了解的情况下，专门制作能引发热议的内容来获得收入。[1]阿迪拉坦言："我们不了解外国政治，我们不想卷入那些东西""我们甚至不知道谁是总统...Pauline群组的钱很好"。[1]
这种操纵模式吸引了经济困难人群的参与。[1]参与者只需一部手机和几个账号即可开始参与"buzzer"经济，无需具备任何技能或资本。[1]阿迪拉管理的Team Pauline Hanson Facebook群组拥有约26000名成员。[1]Meta在2025年向内容创作者支付了近30亿美元。[1]针对此类违规行为，Meta已暂停了之前确认的14个亲汉森群组中的7个，理由是"违反政策"。[1]
Content creators in West Java, Indonesia are leveraging Meta's creator revenue program to earn income by posting inflammatory content about foreign politics, despite having little understanding of the countries they target.[1] Adila, one such creator, manages a "Team Pauline Hanson" Facebook group with approximately 26,000 members and generates revenue by posting content designed to provoke engagement about Australian and American politics.[1] She operates as part of what locals call an "information factory"—a network of Indonesian creators who deliberately generate controversial posts without expertise in the political systems they cover.[1]
Meta distributed nearly $3 billion to content creators in 2025, creating significant financial incentives for this type of activity.[1] The platform has acknowledged the problem, suspending 7 out of 14 previously confirmed pro-Hanson groups for "policy violations," though the issue persists.[1] Adila explained the operation's logic candidly: "We don't understand foreign politics, we don't want to be involved in that stuff" and "We don't even know who the president is...the money from the Pauline group is good."[1] The barrier to entry for participation in Indonesia's "buzzer" economy—a term for social media manipulation operations—is minimal, requiring only a mobile phone and several accounts with no particular skills or capital investment.[1]