市场监管总局正在推动电子证照在网络餐饮食品安全治理中的应用，通过构建申请-比对-授权-展示的闭环机制，从源头管控无资质和资质造假的幽灵外卖[1]。电子证照具有不可篡改、高度防伪等特点，能够实现资质核验的自动化和智慧化[1]。
这一创新体现在三个方面：从事后救火向事前防火转变、从人海战术向智能模式转变、从单打独斗向协同共治转变[1]。外卖平台应对商户进行实名登记，至少每6个月核验更新一次[1]。对于未落实资质核验责任的外卖平台，市场监管总局将从严处罚[1]。
今年4月17日，市场监管总局对7家电商平台的幽灵外卖系列案作出行政处罚，处以罚没款共计35.97亿元[1]。违法成本也大幅提升，从顶格处罚20万元升级为一店一处罚[1]。
China's market regulator is leveraging electronic licensing to combat unsafe practices in the online food delivery sector.[1] The State Administration for Market Regulation has promoted the application of digital certificates in network catering food safety governance by establishing a closed-loop mechanism encompassing application, verification, authorization, and display.[1] This system targets unlicensed and fraudulently licensed "ghost restaurants" at their source, leveraging the tamper-proof and highly secure features of electronic licenses to automate and intelligently verify qualifications.[1]
The implementation represents a fundamental shift in regulatory approach across three dimensions: transitioning from reactive crisis response to proactive prevention, replacing labor-intensive manual inspections with intelligent systems, and moving from isolated enforcement to coordinated governance.[1] Delivery platforms are required to conduct real-name registration of merchants and update their credential verification at least once every six months.[1] Platforms that fail to fulfill verification responsibilities face strict penalties.[1]
The enhanced enforcement regime reflects the seriousness of violations in this sector. In April, the regulator imposed administrative penalties on seven e-commerce platforms in a series of ghost restaurant cases, resulting in combined fines totaling 3.597 billion yuan.[1] The maximum penalty for violations has been escalated from a flat rate of 200,000 yuan to per-establishment penalties.[1]