深圳龙华区3C企业正在探索区别于传统外贸的出海新路径。这些企业通过内容可视化种草和社交电商平台,实现了海外市场的快速突破。1
倍魔品牌在TikTok Shop上的表现最为亮眼——该企业国内年销售额超4亿元,其海外品牌Basemo在三个月内就售出6万条数据线。1随后数月内,倍魔累计斩获150万条跨境订单。1创想三维则通过达人开箱视频获得百万播放量,单次活动直接实现1500单销售,贡献30万美元营收。1
龙华企业的出海方向已从单一产品输出升级到品牌深耕、技术外溢、全球产能布局的立体化出海阶段。1稳健医疗在越南建立了生产项目,创通新科的墨西哥制造基地已开始运营,利亚德正在推进沙特工厂建设。1龙华区产业出海联盟截至2026年7月已组织36场专项活动,累计服务近4000家次企业。1
Shenzhen-based enterprises in Longhua District are pioneering a new approach to overseas expansion by leveraging content visualization and social commerce platforms, moving beyond traditional export-focused models. The strategy has yielded significant breakthroughs for local 3C manufacturers seeking to establish global brand presence.
Basemo, the international brand of domestic company Bemo, sold 60,000 data cables within three months on TikTok Shop1. Similarly, Creality generated over one million video views through influencer unboxing content, directly driving 1,500 units sold and generating $300,000 in sales1. Following its overseas breakthrough, Bemo accumulated cross-border orders totaling 1.5 million units within months1.
Beyond content-driven sales, Longhua enterprises are expanding into manufacturing and infrastructure development on the global stage. Stable Medical has launched production operations in Vietnam, while Creality New Technology has begun operations at its manufacturing facility in Mexico, and Unilumin is advancing construction of a factory in Saudi Arabia1. The Longhua District Industrial Going-Global Alliance has conducted 36 specialized activities as of July 2026, serving nearly 4,000 company instances1. This evolution represents a transition from single-product export to comprehensive brand development, technological spillover, and globally distributed production capacity.
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