中国移动、联通、电信三大运营商于7月31日宣布,自2026年8月1日起将停止通过第三方互联网渠道销售号卡[1]。这一政策调整随即引发市场变化——电商平台上的低价大流量卡批量下架,而同期中国广电的低价大流量卡销量却逆势上升[1]。
中国广电当前面向市场的套餐价格相对低廉,常见套餐为月租39元包含约60GB流量[1]。更具吸引力的低价选项包括29元192GB全国流量、19元200GB等方案[1]。不过,这种价格优势可能难以为继——代理商表示近期将上调价格,且后续可能不会再推出19元大流量套餐[1]。
截至2026年3月末,中国广电拥有5G用户近4300万户[1]。自2022年9月后出厂的手机均已支持广电网络[1],为广电卡的用户获取奠定了基础。
China's three dominant telecommunications carriers—China Mobile, China Unicom, and China Telecom—announced on July 31 that they will cease selling phone cards through third-party internet channels beginning August 1, 2026.[1] Following the announcement, low-cost high-capacity data plans vanished from e-commerce platforms, yet China Broadband's budget offerings have experienced a surge in sales despite concurrent price increases.[1]
China Broadband's 5G subscriber base reached approximately 43 million users as of the end of March 2026.[1] The carrier's popular plans include monthly subscriptions starting at 39 yuan with roughly 60GB of data, while budget-tier options have included offerings such as 29 yuan for 192GB of nationwide data and 19 yuan for 200GB.[1] According to resellers, price increases are imminent, with no guarantee that the 19-yuan high-capacity plans will remain available going forward.[1] Notably, smartphones manufactured after September 2022 now include factory support for China Broadband's network.[1]