市场监管总局正推进网络餐饮电子证照核验应用,以遏制"幽灵外卖"问题。[1]根据6月1日起施行的123号令,外卖商户必须具备真实经营门店和有效资质,通过电子营业执照进行身份认证和证照授权,建立"申请-比对-授权-展示"的闭环监管机制,防止无资质、虚假资质商户入网。[1]4月份市场监管总局查处了7家电商平台的"幽灵外卖"案件,处以罚没款35.97亿元,查获蛋糕类"幽灵店铺"6.7万余家。[1]
上海率先在5月26日推出全国首个网络餐饮电子证照核验应用。[1]截至7月31日,淘宝闪购平台展示电子证照商户6.4万余户,美团6万余户,京东外卖3.5万余户。[1]电子营业执照的推广应用已取得显著成效,截至6月底,全国1.24亿户经营主体下载了电子营业执照,累计使用量突破11亿次,电子营业执照小程序用户数超1.82亿。[1]根据规定,外卖平台应至少每6个月对商户信息进行核验更新。[1]
China's market regulator is rolling out an electronic certificate verification system for online food delivery to crack down on unlicensed and fraudulent operators. The new mechanism, governed by Regulation 123 which took effect on June 1, requires all food delivery merchants to maintain legitimate brick-and-mortar establishments and hold valid business credentials [1]. Through digital business licenses, the system enforces an "application-comparison-authorization-display" closed-loop oversight process that prevents unqualified vendors from entering delivery platforms [1].
Shanghai launched the nation's first electronic license verification application for online food delivery on May 26 [1]. By July 31, Taobao Flash Shopping displayed verified electronic certificates from over 64,000 merchants, while Meituan and JD.com Food Delivery showed approximately 60,000 and 35,000 verified merchants respectively [1]. The rollout reflects intensified enforcement following an April crackdown in which regulators targeted seven e-commerce platforms for ghost delivery operations, imposing fines totaling 3.597 billion yuan and identifying over 67,000 unlicensed cake shops [1]. Under the new rules, delivery platforms must verify and update merchant information at least once every six months [1]. As of late June, 124 million business operators nationwide had downloaded digital business licenses, with cumulative usage exceeding 1.1 billion transactions [1].