随着北半球高温持续,"China Cool"在海外社交平台成为热词,吸引大量游客赴华避暑。[1]截至7月29日,8月中国出入境机票预订量超过550万张,同比增长超过6%。[1]中国避暑旅游、康养、美食等全链条消费由此被带旺,形成可观的清凉经济效应。[1]
黑龙江省作为东北地区的重要入境口岸,迎来明显增长。黑河口岸出入境人员达70.8万人次,同比增长58.39%。[1]上半年黑龙江接待入境游客花费同比增长40.5%。[1]在暑运期间,哈尔滨机场保障国际及地区客运航班631架次,运送旅客6.2万人次。[1]位于黑龙江的五大连池工人疗养院在1月至7月期间接待境外疗休养人员3589人,同比增长73.72%,反映出入境康养旅游的强劲需求。[1]
The "China Cool" phenomenon has emerged as a viral sensation on overseas social media platforms, driving a surge of international visitors seeking refuge from Northern Hemisphere heat waves [1]. As of August 2, 2026, China's inbound tourism showed robust expansion, with over 5.5 million flight bookings for August representing a year-over-year increase of 6% [1]. This influx of foreign travelers has energized consumption across multiple sectors, including summer tourism, wellness retreats, and culinary experiences, generating substantial economic benefits throughout the cooling season.
The northeastern region of China has become a particular draw for international visitors. The Heilongjiang port of Heihe processed 708,000 inbound and outbound travelers in 2026, a 58.39% increase compared to the same period the previous year [1]. During the summer travel rush, Harbin Airport handled 631 international and regional passenger flights, transporting 62,000 travelers [1]. In the first half of 2026, Heilongjiang's inbound tourism spending reached a year-over-year growth rate of 40.5% [1]. The Wudalianchi Workers' Sanatorium specifically welcomed 3,589 international wellness visitors from January through July 2026, marking a 73.72% surge year-over-year [1].