Betteridge法则指出，以问号结尾的标题答案往往是"否"1。这一法则源自约翰·伦图尔的著作《答案为否的问题集》1。近日有评论指出，虽然该法则有其合理性，但在互联网传播中已被广泛滥用1。
评论者认为，问题的核心并不在于标题答案究竟是肯定还是否定，而在于标题是否准确反映了文章内容，以及是否提出了真正开放式的问题1。当前互联网环境倾向于奖励过度自信的表达方式，逐渐将内容创作者塑造成采用更具冲击力风格的倾向1。评论者主张，在标题中使用问号时，作者应该承担起责任来证明这确实是一个真实的问题1。
Betteridge's Law—the adage that any headline ending in a question mark can be answered "no"—has become a widely invoked principle for dismissing sensationalist journalism, but its blanket application may oversimplify the question of what makes a headline responsible.1 The rule itself derives from John Rentoul's book Questions to Which the Answer Is No!, which catalogs examples of misleading headlines phrased as inquiries.1 However, critics argue that the real issue is not whether a headline's answer happens to be negative, but rather whether the headline genuinely reflects the article's content and poses an authentically open question to readers.1
The internet's incentive structures reward aggressive framing and overconfident assertions, gradually shaping communication styles toward more provocative language.1 Rather than universally condemning question-mark headlines, a more nuanced standard would hold that they are acceptable when the question truly remains unresolved, placing the burden on writers to demonstrate that their headline poses a legitimate inquiry rather than a rhetorical sleight of hand.1
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