商务部等8部门于6月23日公布了全国40个汽车流通消费改革试点城市名单[1]，其中北京朝阳、顺义两区入选，朝阳区的重点发展方向为汽车改装[1]。同日，商务部等部门发布了《关于培育壮大汽车后市场消费若干措施的通知》[1]，提出了汽车改装、房车露营、传统经典车、汽车维修和保险服务、汽车赛事、汽车租赁等6个方面共17项举措[1]。商务部副部长盛秋平表示，汽车改装需要通过分级分类管理，引导行业规范有序发展[1]。
当前国内汽车改装市场规模已突破1600亿元，2026年第一季度同比增长23.5%[1]，但改装渗透率仍不足5%[1]。中国汽车流通协会副会长王都预计，新政落地后一到两年内，市场规模有望达到3000亿元左右[1]。新政要求完善车辆检验、变更登记等要求，并加快制定国家标准[1]。业内期待具体的操作指引和改装项目清单能够尽快落地[1]。
China's Ministry of Commerce and seven other government departments unveiled a comprehensive automotive aftermarket development strategy on June 23, 2026, designating 40 pilot cities nationwide for automotive circulation and consumption reform [1]. Beijing's Chaoyang and Shunyi districts were selected as pilot locations, with Chaoyang identifying auto modification as a primary focus area [1].
The initiative, formalized through a joint notice issued by the Ministry of Commerce and eight departments, introduced 17 measures spanning six key sectors: auto modification, RV camping, classic vehicle restoration, vehicle maintenance and insurance services, motorsports, and auto leasing [1]. The policy framework emphasizes tiered and categorized management of the modification industry, requiring improvements to vehicle inspection and registration change procedures while accelerating the development of national standards [1]. Deputy Minister of Commerce Sheng Qiuping stated that auto modification should be guided toward standardized and orderly development through this management approach [1].
Market analysts project significant expansion following the policy rollout. The domestic auto modification market has already surpassed 160 billion yuan in scale, with year-over-year growth of 23.5 percent recorded in the first quarter of 2026 [1]. However, market penetration remains below 5 percent domestically [1]. Wang Du, Vice President of the China Automobile Dealers Association, forecasted that within one to two years of the policy's implementation, the market could reach approximately 3,000 billion yuan [1]. Industry stakeholders are now awaiting detailed operational guidelines and a specific list of approved modification projects to facilitate implementation on the ground [1].