Instagram尚无长视频创作者支付计划

Instagram负责人Adam Mosseri于周一宣布相关功能更新，尽管平台正通过测试长视频功能试图吸引YouTube创作者，但尚未制定具体的支付计划。1此前，许多创作者已在Threads和Reddit上公开抱怨，指出该平台缺乏与YouTube广告分成及绩效激励相匹配的变现机会。1

Mosseri表示：“我们理解经济收益对创作者至关重要，并正在探索多种选项以协助长视频创作者获得收入。”1

Instagram is currently testing long-form video functionality in an effort to attract creators who have traditionally focused on platforms like YouTube. 1 Despite this push into longer content, the platform has not yet established a specific plan to compensate long-form video creators. 1

The move comes amid growing frustration among users, with many taking to social platforms such as Threads and Reddit to voice complaints about the lack of monetization opportunities. 1 These creators point out that Instagram’s current offerings do not match the ad revenue sharing models or performance-based incentives found on other major video platforms. 1

In response to these concerns, Instagram head Adam Mosseri announced new features on Monday and directly addressed the economic aspect of content creation. 1 "We understand the economics matter a ton, and are exploring multiple options to help long-form creators get paid," Mosseri stated. 1