在线旅游平台去哪儿网10月28日发布的数据显示，随着中小学秋假的开启，国内亲子游市场迎来显著升温。统计表明，“秋假”、“亲子”及“赏秋”等关键词的搜索量环比激增2.2倍，亲子游产品的热度也实现了环比翻番 1。分析认为，秋假已成为为期一个月的亲子出游旺季，有效拉动了旅游消费 1。
在住宿方面，预订11月入住的酒店订单量同比增长五成；其中，北京地区的酒店预订量同比增长1.3倍 1。与此同时，县城旅游热度同比增两倍 1。从出行结构来看，浙江、四川等地以大城市研学和小城市赏秋为主 1。
热门目的地主要集中在具备秋季景观特色的区域，如四川九寨沟、安徽黟县和江西婺源等地热度较高 1。景区门票销售前十名单涵盖了北京环球影城、上海迪士尼、香港迪士尼、阿坝九寨沟、阿坝毕棚沟、上饶婺源篁岭、广州长隆国际大马戏、上饶葛仙村、安徽黄山以及上饶三清山 1。
Online travel platform Qunar released data on October 28 indicating that the start of autumn breaks for primary and secondary schools has significantly boosted domestic tourism, particularly among families 1. Searches for keywords such as "autumn break," "parent-child," and "autumn viewing" increased by 2.2 times compared to the previous month, while the popularity of family-oriented travel products doubled during the same period 1. This surge suggests that the one-month autumn holiday season has become a peak period for parent-child outings, effectively driving tourism consumption 1.
The impact is clearly visible in accommodation bookings and regional travel trends. Orders for hotels with check-in dates in November rose by 50% year-on-year, with bookings specifically in Beijing increasing by 1.3 times 1. County-level destinations saw their tourism heat grow by twice the previous year's level 1. In regions like Zhejiang and Sichuan, travel was primarily driven by study tours from major cities and autumn scenery appreciation in smaller locales, which led to significant growth in hotel bookings in Beijing and provincial capitals 1. Popular autumn destinations included Jiuzhaigou in Sichuan, Yi County in Anhui, and Wuyuan in Jiangxi 1. The top ten scenic spots by ticket sales were Universal Studios Beijing, Shanghai Disneyland, Hong Kong Disneyland, Jiuzhaigou in Aba Prefecture, Bipenggou in Aba Prefecture, Huangling in Shangrao, Chimelong International Circus in Guangzhou, Ge Xian Village in Shangrao, Mount Huangshan in Anhui, and Mount Sanqing in Shangrao 1.
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