京东平台在“双11”购物节期间推出针对iPhone 18 Pro及iPhone 18 Pro Max的促销活动，消费者可通过叠加直降、以旧换新及部分地区的国家补贴政策获取优惠 1。具体而言，参与该活动可享受300元直降及12期免息分期服务，若符合特定条件还能获得额外的政府补贴支持 1。
以江苏省为例，当地政策规定非数码类估值不低于20元即可享受10%的国家补贴，单笔补贴金额上限为1000元 1。经过上述多重优惠叠加后，iPhone 18 Pro 256GB版本的价格可低至8729元，而iPhone 18 Pro Max 256GB版本的到手价则为9699元 1。需要注意的是，该信息来源被明确标注为广告性质 1。
JD.com has launched promotional offers for the iPhone 18 Pro and iPhone 18 Pro Max during the Double 11 shopping festival, combining direct price reductions, trade-in incentives, and regional government subsidies to provide discounts of up to approximately 10%. 1 The campaign highlights that consumers in regions such as Jiangsu can receive a 10% national subsidy if their non-digital product valuation is at least 20 yuan, subject to a per-transaction cap of 1,000 yuan. 1 Additionally, buyers are offered a 300-yuan direct discount and the option to make interest-free installment payments over 12 months. 1
Following these stacked promotions, the starting price for the 256GB version of the iPhone 18 Pro drops to 8,729 yuan, while the 256GB model of the iPhone 18 Pro Max is available from 9,699 yuan. 1 IT Home published this information as an advertisement detailing the specific pricing and terms associated with the JD.com event. 1
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