中国商务部于2026年10月26日发布了当年1至9月批发零售业的发展情况1。数据显示，在此期间家电以旧换新累计超过10099万台，数码和智能产品购新数量超过12060万件1。从整体行业表现看，1至9月批发零售业增加值达到11.1万亿元，同比增长4.4%1。
消费结构方面，乡村消费增速高于城镇水平1。1至9月乡村消费品零售额为5.01万亿元，同比增长2.3%，该增速比城镇高出1.4个百分点1。同期，全国农村网络零售额达到22485.8亿元，同比增长6.5%，其中农产品网络零售额为5909亿元，增幅高达12.6%1。
在通讯器材领域，限额以上通讯器材类零售额实现8123亿元，同比增长18.1%，9月份单月同比增幅更是达到31.1%1。此外，一刻钟便民生活圈试点地区已建设超过9500个，服务社区居民人数超过1.9亿人1。
The Ministry of Commerce released data on the development of China's wholesale and retail sectors for January to September 2026 1. During this period, the added value of the wholesale and retail industry reached 11.1 trillion yuan, marking a year-on-year increase of 4.4% 1. A key component of consumer activity was the home appliance trade-in program, which saw more than 100.99 million units replaced cumulatively since the start of the year 1. Additionally, purchases of new digital and smart products exceeded 120.6 million items during the same timeframe 1.
Retail performance indicated that rural consumption growth outpaced urban areas 1. Total retail sales in rural regions amounted to 5.01 trillion yuan, rising 2.3% year-on-year, with a growth rate 1.4 percentage points higher than that of urban areas 1. Online retail sales in rural areas reached 2.24858 trillion yuan, an increase of 6.5% compared to the previous year 1. Sales of agricultural products through online channels also surged, totaling 590.9 billion yuan with a year-on-year growth of 12.6% 1.
In specific product categories, communications equipment demonstrated robust demand 1. Retail sales of communication devices by enterprises above a designated size totaled 812.3 billion yuan, up 18.1% year-on-year, while September alone recorded a substantial 31.1% increase 1. Meanwhile, community convenience initiatives expanded significantly, with over 9,500 "15-minute convenient living circles" established in pilot regions 1. These local service networks currently serve more than 190 million residents 1.
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