多个手机厂商正因整机物料成本上升而调整产品策略，部分产品线面临停更。1魅族于2月27日发布战略转型公告，宣布暂停国内手机新产品自研硬件项目。1OPPO旗下品牌realme则在7月16日官宣，新品将聚焦海外市场发展，在中国市场暂停产品更新。1
一加也随之调整方向，将主力集中在中国市场发展，暂停在欧洲和北美地区发布新品。1面对成本压力，部分手机厂商除了选择停更外，还通过涨价的方式应对整机物料成本上涨。1
Multiple smartphone makers have suspended updates to certain product lines amid soaring production expenses and declining profits.1 Meizu announced in February a strategic pivot to pause domestic smartphone hardware research and development.1 OPPO's subsidiary Realme shifted focus away from the Chinese market on July 16, halting product updates domestically while redirecting efforts toward overseas expansion.1 OnePlus adopted a similar approach, concentrating resources on the Chinese market while discontinuing new product releases in Europe and North America.1
Rising component costs have forced manufacturers to take drastic measures to protect profitability. Some have responded by raising prices rather than discontinuing product lines altogether.1 The economics of new device manufacturing have become increasingly challenging, with production costs rising faster than achievable profit margins.1
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