报告：中国户外运动参与人数超过5亿

2026中国户外运动产业大会于10月16日在北京昌平区开幕，主题为"京彩户外 科创未来"1。会上发布的《中国户外运动产业发展报告(2025-2026)》显示，截至2025年底，中国户外运动参与人数超过5亿，相关产业总规模约3.17万亿元人民币1。

大会期间，中国北斗户外体育赛事管理系统正式发布1。由国家电影局、国家体育总局部署的"跟着电影去运动"行动同步启动1。跳水运动员陈芋汐、游泳运动员张展硕和攀岩运动员储守宏共同发出了户外运动同行者倡议1。

The 2026 China Outdoor Sports Industry Conference opened on October 16 in Beijing's Changping District, where organizers released the "China Outdoor Sports Industry Development Report (2025-2026)."1 According to the report, outdoor sports participation in China had surpassed 500 million people by the end of 2025, with the related industry reaching a total scale of approximately 3.17 trillion yuan.1

The conference, themed "Beijing Outdoor, Innovation for the Future," unveiled the China BeiDou Outdoor Sports Event Management System as a key initiative.1 Officials also launched the "Follow the Movie to Exercise" campaign, a joint effort coordinated by the National Film Administration and the National Sports Administration.1 Diver Chen Yuxue, swimmer Zhang Zhanshuo, and climber Chu Shouhong jointly issued an "Outdoor Sports Companion Initiative" at the event.1