防伪芯片初创公司Veritas发布了第二代产品，将真伪认证技术的应用范围从传统领域扩大到珠宝、奖杯和香水瓶等多种高价值商品1。新芯片采用安全的芯片响应和物理集成防护机制，相比二维码和NFC链接更难被复制1。该芯片具备在金属表面工作并能通过玻璃扫描的技术特性，适用于各类硬质表面产品1。
公司创始人Luci Holland曾在特斯拉担任技术产品经理1。Veritas已完成175万美元种子前轮融资，由Seven Seven Six领投1，参与方包括DoorDash联合创始人Stanley Tang、护肤品牌Reys联合创始人Gloria Zhu以及前TechCrunch编辑Josh Constine1。自2月融资以来，公司已推出iOS应用和品牌管理后台1。
在商业合作方面，Veritas与女子田径赛事ATHLOS达成合作，将为该赛事的18个冠军王冠配备防伪芯片1。
Veritas, an anti-counterfeit chip startup, has unveiled its second-generation chip designed to authenticate jewelry, trophies, and fragrance bottles, among other products 1. The new chip leverages secure chip responses and physical integration to prevent counterfeiting, offering greater resistance to duplication compared to traditional authentication methods like QR codes and NFC links 1.
The second-generation technology can operate on metal surfaces and function through glass scanning, significantly broadening its potential applications 1. The company has secured $1.75 million in pre-seed funding, with Seven Seven Six leading the investment round 1. Notable backers include Stanley Tang, co-founder of DoorDash; Gloria Zhu, co-founder of skincare brand Reys; and Josh Constine, former TechCrunch editor 1. Founder Luci Holland previously served as a technical product manager at Tesla 1.
Veritas has already begun commercializing the technology through a partnership with ATHLOS, a women's track and field event, which will equip 18 championship crowns with Veritas chips 1. Since completing its February funding round, the company has launched an iOS application and a brand management dashboard 1.
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