Plex已与电影票销售平台Fandango建立合作关系,在内容发现流程中整合购票功能1。用户在Plex上搜索电影时,现可在电影详情页面直接查看影院放映场次和Fandango购票选项1。
这一合作拓展了Plex的商业模式范围1。Fandango在美国销售31000块电影屏幕的票务1,而Plex用户每月进行超过1亿次流媒体决策1。通过此整合,Fandango可获取Plex用户的观看数据和评分信息,以深化对观众意图的洞察1。合作还启用了Kochava直接归因追踪工具,帮助制片方和广告商了解其活动如何转化为票房效果1。
Plex has partnered with Fandango to integrate movie ticket purchasing directly into its platform, allowing users to view showtimes and buy tickets without leaving the service.1 The integration appears on movie detail pages within Plex, where users can access Fandango's ticketing options.1
The collaboration represents an expansion of Plex's business model beyond its core media server software.1 Fandango operates ticket sales across approximately 31,000 movie screens in the United States.1 By connecting Plex's content discovery capabilities to ticketing, the partnership aims to monetize user engagement while providing theaters and studios with conversion data.1 The integration leverages Kochava direct attribution tracking to help filmmakers and advertisers understand how marketing campaigns translate into box office performance.1
Plex users conduct more than 100 million streaming decisions monthly,1 and Fandango gains access to Plex's viewing data and user ratings to gain deeper insights into audience intent.1
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