世界卫生组织与Project Everyone及Tiger Aspect Productions合作，推出了以动画人物豆豆先生为主角的新冠疫情防控公益宣传片《豆豆先生的必需新冠检查清单》1。该宣传片由罗温·艾金森配音，通过幽默漫画形式向全球民众传递防控信息1。
宣传片重点强调了三项关键防控措施：洗手、保持社交距离和展示善意1。世界卫生组织总干事特迪罗斯·阿达诺姆·格布雷耶苏斯表示："我们需要利用所有工具和渠道与全球人民分享拯救生命的信息"1。豆豆先生作为全球知名的动画人物，在Facebook平台上拥有960万粉丝，在印度、巴西和印度尼西亚等国拥有庞大粉丝基础1。豆豆先生在2020年迎来了自己的30周年纪念1。
The World Health Organization has partnered with Project Everyone and Tiger Aspect Productions to produce a public health campaign featuring the animated character Mr Bean, voiced by Rowan Atkinson.1 The initiative, titled "Mr Bean's Essential COVID-19 Checklist," delivers critical health messaging through humorous animation to audiences worldwide.1
The campaign emphasizes three core preventive measures: handwashing, maintaining social distance, and showing kindness to neighbors.1 WHO Director-General Tedros Adhanom Ghebreyesus stated that "we need to use all tools and channels to share life-saving messages with people around the world."1 The choice of Mr Bean as the campaign's centerpiece leverages the character's substantial global reach, with 9.6 million Facebook followers and particularly strong audience bases in India, Brazil, and Indonesia.1 The character marked its 30th anniversary in 2020.1
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