华为正在多条产品线推进阔直板手机的布局，其中nova中端线也被纳入评估范围 1。作为华为在这一新形态上的先发产品，Pura X View于9月7日正式上市 1，采用16:9.5比例面板设计、搭载麒麟9030S处理器 1，定价5999元起 1。
上市首周，Pura X View激活销量约28.2万台，实销均价约7000元 1。该产品开售5天后即成为W37全品牌单品销量第一 1，迅速成为市场热点。与此同时，华为Mate系列暂无阔直板形态计划 1，显示不同产品线对该形态的态度存在差异。
Huawei is rolling out landscape-oriented phone designs across multiple product tiers, with the mid-range Nova line under evaluation for such a device 1. The company's Pura X View, positioned as the world's first landscape phone, launched on September 7 and has become a market standout 1. The device features a 16:9.5 aspect ratio display and is powered by the Kirin 9030S processor 1, with a starting price of 5,999 yuan 1.
Early market performance has been strong. The Pura X View achieved approximately 282,000 activated units in its first week 1, with an average selling price around 7,000 yuan 1. Within five days of launch, it became the top-selling single product across all brands in the W37 period 1. However, Huawei's Mate series currently has no plans to adopt the landscape form factor 1.
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