在2022年"妇女、生命、自由"抗议后，越来越多伊朗女性拒绝遵守强制戴头巾的规定。1随着道德警察巡逻的减少，伊朗政权正在转向多元化执法途径，包括通过司法、工作场所、商业和社交媒体活动施压。1
司法首长Gholamhossein Mohseni-Ejei呼吁采取行动反对他所称的社会"异常"、"不雅"和"裸露"现象。1保守派官员继续要求加强穿衣规定的执法。1政权鼓励的在线运动推动"有意识购物"，号召消费者支持遵守头巾规范的卖家，同时抵制不遵守穿衣规范的女性经营的企业。1
不遵守头巾要求的女性因此面临多方面压力。有报道称，妇女因不戴头巾被拒绝进入诊所和银行等日常服务场所。1伊朗总统Masoud Pezeshkian则强调社会凝聚力和国家团结。1
As increasing numbers of Iranian women refuse to comply with mandatory hijab requirements, authorities have shifted their enforcement strategy beyond traditional policing methods.1 Following the 2022 "Woman, Life, Freedom" protests, patrols by the morality police declined, but the regime has turned to broader pressure tactics spanning judicial, workplace, commercial, and social media channels.1 These include campaigns encouraging consumers to boycott businesses operated by women who do not adhere to dress codes.1
Judicial Chief Gholamhossein Mohseni-Ejei has called for action against what he described as social "abnormalities," "indecency," and "exposure."1 Online campaigns promoting "conscious shopping" have emerged to support sellers compliant with hijab regulations.1 Women have reported being denied entry to clinics, banks, and other essential services for not wearing headscarves.1 President Masoud Pezeshkian has emphasized the importance of social cohesion and national unity,1 while conservative judicial and political figures continue demanding stricter enforcement of dress code regulations.1
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