OPPO Find X10系列于9月24日开售首日的销量表现同比前代旗舰机系列接近40%1。尽管面临芯片和内存价格大幅上涨的冲击,该系列在涨价背景下仍保持了相对良好的成绩1。其中,16GB内存版本在全系列中的占比超过60%1。
Find X10系列共包含三款机型,分别为定价4999元的Find X10 E、5499元的Find X10和6799元的Find X10 Pro Max1。与此同时,小米18 Pro系列首销日的销量同比上代全系列约25%,同比上代Pro系列约30%1,其全系列16GB内存占比约45%1。由于内存价格压力,多家厂商已下调了旗舰机30%-50%的计划量1。
The OPPO Find X10 series demonstrated resilient market performance on its launch day, September 24, achieving first-day sales volume approximately 40% of its predecessor flagship series despite a challenging pricing environment 1. The result stands out amid broader industry headwinds, as multiple manufacturers have scaled back flagship phone production plans by 30% to 50% in response to surging chip and memory costs 1.
High-capacity memory configurations proved particularly popular with consumers. Across the entire Find X10 lineup—comprising the Find X10 E priced at 4,999 yuan, the Find X10 at 5,499 yuan, and the Find X10 Pro Max at 6,799 yuan 1—devices equipped with 16GB memory accounted for over 60% of total sales 1. By comparison, rival Xiaomi's 18 Pro series achieved first-day sales of approximately 25% relative to its predecessor full lineup and roughly 30% compared to the prior Pro series specifically, with 16GB configurations representing about 45% of its mix 1. The disparity underscores the pressure facing the broader flagship segment, as smartphone memory prices surged by over 80% quarter-on-quarter in the second quarter of 2026 according to Counterpoint Research data 1.
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