Meta在其Connect年度大会上为AI智能体Muse推出了一系列新功能和战略合作1。这款由Meta多模态AI模型Muse Spark驱动、于9月初推出的智能体，现已支持数字化身、实时视频对话、与Meta智能眼镜集成、Mac电脑支持以及专用邮箱地址等功能1。CEO Mark Zuckerberg表示他"期待Muse在未来几年会发展成为全球数十亿人使用的个人超级智能"1。
Meta已与多家零售商和支付平台建立合作关系，包括Best Buy、Gap、Sephora、沃尔玛、Wayfair、Expedia、Instacart等零售商，以及Stripe、Shopify、PayPal、Shop Pay等支付平台1。Meta已向开发者开放平台，允许他们构建"连接器"，在开放后一周内共收到超1,500份申请1。
在商业模式方面，Meta计划通过交易手续费从Muse实现盈利1，目前为大量token免费提供服务1。Muse AI代理将从交易中收取小额费用2。
Meta announced a comprehensive set of new capabilities and partnerships for its Muse AI agent at its Connect conference, positioning the digital assistant as a foundational technology for the company's future.1 The agent, which launched in early September powered by Meta's multimodal Muse Spark AI model, will now support digital avatars enabling real-time video conversations, integrate with Meta's smart glasses, run on Mac computers, and operate through a dedicated email address.1
The company has secured partnerships with major retailers and payment platforms to enable shopping functionality within the agent. Retail partners include Best Buy, Gap, Sephora, Walmart, Wayfair, Expedia, and Instacart, while payment integrations span Stripe, Shopify, PayPal, and Shop Pay.1 Meta has also opened its platform to developers, receiving over 1,500 applications in the first week for building custom "connectors" to extend Muse's capabilities.1
CEO Mark Zuckerberg articulated an ambitious vision for the assistant, stating that he "looks forward to Muse evolving into a personal superintelligence used by billions globally over the coming years."1 To sustain the service, Meta plans to generate revenue by collecting a small transaction fee whenever Muse executes purchases or financial actions on behalf of users.12 Currently, the company is providing substantial token allocations free of charge as it scales adoption.1
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