微博博主近日声称中式正餐连锁品牌西贝将在两三个月内彻底倒闭,引发网络关注1。根据该博主的说法,西贝已关店200多家,超万名员工下岗,创始人贾国龙将承担大部分债务并放弃股份1。博主称西贝计划预留约100家有利润的门店交由员工自营1。
对此,西贝客服回应表示全国门店目前均正常运营,恳请大家理性看待网络信息1。根据信息,西贝的经营困难源于2025年9月与罗永浩的预制菜争论,导致品牌形象受损,进而陷入全面亏损1。贾国龙预计从2025年9月至2026年3月期间,累计亏损将超过6亿元1。
A social media post has claimed that Xibei, a major Chinese casual dining chain, will shut down completely within two to three months 1. The post alleged that founder Jia Guolong will personally assume most of the company's debt and relinquish his equity stake, with over 200 stores already closed and more than 10,000 employees laid off 1. According to the claim, approximately 100 profitable locations would be converted to employee-operated franchises 1.
In response, Xibei's customer service team stated that all restaurants across the country are currently operating normally and urged the public to view online information rationally 1. The company's difficulties reportedly stem from a dispute with tech entrepreneur Luo Yonghao over pre-made dishes in September 2025, which damaged the brand's reputation and triggered comprehensive losses 1. The founder is projected to face cumulative losses exceeding 600 million yuan between September 2025 and March 2026 1.
评论
还没有评论,欢迎留下第一条。