Snap公司推出了售价2200美元的Specs增强现实智能眼镜产品14，经过超过六年的研发投入1。该产品具有支持多人共享虚拟体验的功能，用户可以通过指尖捏合选择虚拟物体，并与真实表面进行交互，例如玩虚拟多米诺骨牌游戏1。
为了进入企业市场，Snap与Nvidia、亚马逊云服务（AWS）和Salesforce等科技企业建立了合作关系34。该公司推出了Specs Intelligence AI系统，CEO Evan Spiegel表示这是"一个以智能设计的AI原生操作系统"4。根据Spiegel的说法，该系统"根据你选择连接的应用和工具，建立对你的目标、优先事项、关系和日常习惯的理解"4。新增功能还包括HBO Max和Spotify娱乐集成4，以及蜂窝连接套餐，其中Verizon用户每月需支付10美元，非Verizon用户每月需支付20美元4。
Snap在洛杉矶举办了推介活动，展示这些新功能和企业应用场景4。眼镜重约130克2，录制时会在鼻梁上方闪烁白光示意2。洛杉矶弹出式店将在10月开放，设备将于秋季晚期发货4。Spiegel表示"计算机应该让我们更重要，而不是更不重要"4。
Snap has unveiled its Specs augmented reality smart glasses, priced at $2,195 to $2,200, marking the company's latest push into wearable technology following more than six years of development across two generations of prototypes 12. The device combines the immersive qualities of virtual reality with the portability of traditional eyeglasses, weighing approximately 130 grams 2.
The new Specs feature a suite of capabilities designed to appeal to both consumer and enterprise audiences. The glasses support shared digital experiences, allowing multiple users to interact with virtual objects placed on real surfaces 1. They incorporate an AI recommendation system that does not rely on facial recognition, and display a white light flash on the bridge when recording to indicate active use 2. New integrations include HBO Max and Spotify entertainment services, while cellular connectivity packages are available at $10 monthly for Verizon customers and $20 for non-Verizon users 4.
Snap is targeting the enterprise market through strategic partnerships with technology giants including Nvidia, Amazon Web Services (AWS), and Salesforce 34. The company has introduced Specs for Enterprise, positioning the glasses as a face-mounted computing device for business applications 3. CEO Evan Spiegel unveiled Specs Intelligence, an AI system intended to understand user goals, priorities, relationships, and daily habits based on connected applications and tools, describing it as "an AI-native operating system thoughtfully designed" 4. Spiegel emphasized that "computers should make us more important, not less important" 4. A pop-up store is planned to open in Los Angeles in October, with devices shipping in late fall 4.
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