亚马逊宣布其AI对话助手Alexa+在印度正式推出1。该产品支持印地语和英语，用户可在两种语言间随时切换1。Alexa+目前处于早期访问测试阶段，随后将向亚马逊Prime会员免费提供，非会员用户需按月支付₹2,000（约合$20.85）1。
Alexa+已与多项印度本地服务完成整合，涵盖快商务、外卖、旅游预订和音乐流媒体等领域，具体包括Amazon Now、Swiggy、Zomato、TripAdvisor、MakeMyTrip、EazyDiner、Amazon Music和JioSaavn1。印度拥有超6亿印地语使用者，为该产品的推出提供了市场基础1。Alexa+此前已在英国、加拿大、巴西、墨西哥、意大利和德国等国推出1。
Amazon has introduced Alexa+, its advanced conversational AI assistant, to the Indian market with native support for both Hindi and English.1 The service is currently undergoing early access testing in India, after which it will be offered free to Amazon Prime members, while non-Prime users will be charged ₹2,000 per month.1
The platform integrates a range of local Indian services to enhance user functionality.1 These include Amazon Now's quick commerce offerings, food delivery platforms Swiggy and Zomato, travel services such as TripAdvisor and MakeMyTrip, dining platform EazyDiner, and music streaming services Amazon Music and JioSaavn.1 Users can seamlessly switch between Hindi and English during conversations, catering to the country's linguistic diversity where over 600 million Hindi speakers reside.1
Amazon's smart home devices have experienced 20 percent year-over-year growth in India.1 Alexa+ has previously been rolled out in the United Kingdom, Canada, Brazil, Mexico, Italy, and Germany.1
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