市场监管总局：到2030年培育5000个以上放心消费集聚区

市场监管总局印发《关于全面开展放心消费单元和集聚区培育的通知》，提出到2030年全国放心消费集聚区达到5000个以上1。该通知从激发经营者内生动力、发挥标杆示范效应、创新监管治理模式三个方面推进放心消费主体培育工作1，旨在提升消费者获得感和市场诚信合规水平。

根据通知要求，重点领域放心消费单元将广泛覆盖，"放心消费在中国"品牌基本形成1。通知共包括工作目标、培育对象、培育内容、培育方式、培育机制、培育品牌等六章内容1。市场监管总局执法稽查局局长王火旺介绍了相关情况1。

China's State Administration for Market Regulation has issued a notice to comprehensively promote the cultivation of consumer-friendly business units and clusters. 1 The administration plans to develop more than 5,000 consumer-friendly clustered zones across the country by 2030. 1

The initiative seeks to advance consumer confidence and market integrity through three strategic approaches. 1 These include stimulating operators' intrinsic motivation to maintain service quality, leveraging exemplary demonstration effects from leading enterprises, and innovating regulatory governance models. 1 The notice also aims to ensure widespread coverage of consumer-friendly business units in key sectors and establish the "Consumer-Friendly China" brand across the nation. 1

The notice comprises six chapters, outlining the work objectives, target entities, cultivation content, cultivation methods, cultivation mechanisms, and brand building strategies for this initiative. 1 The State Administration for Market Regulation's Enforcement and Investigation Bureau Director Wang Huowang presented details of the program at a special press conference held on September 8. 1