赵一鸣、好想来等头部量贩零食品牌近期因"缺斤短两"问题在广州、湖北、广东、广西、安徽、四川等地引发市场监管部门调查1。调查结果表明,大规模使用作弊秤的情况并未普遍存在1,但截至2025年9月底,约38%的商品采用散装称重形式,主要依赖店员识别和操作,这一环节存在风险隐患1。
与此同时,这两大巨头的盈利能力持续改善,但加盟店合计已超过5万家1,市场竞争日趋激烈,加盟商承受较大的经营压力1。根据《中华人民共和国计量法》第九条规定,用于贸易结算的秤需进行强制检定1;市场监管总局要求电子计价秤每年进行一次周期检定1。为进一步规范行业,新的《电子计价秤型式评价大纲(试行)》将于2026年1月8日起正式实施1。
Major bulk snack retailers including Zhao Yi Ming and Hao Xiang Lai have come under investigation by market regulators in multiple provinces over allegations of short-weighing customers 1. The probes, which have expanded to cities across Guangzhou, Hubei, Guangdong, Guangxi, Anhui, and Sichuan, suggest the problem may stem from operational practices rather than deliberate use of fraudulent scales 1.
Regulatory inspections have not revealed widespread deployment of rigged weighing equipment, yet approximately 38% of products sold by these chains rely on loose bulk weighing dependent on store staff judgment, creating inherent measurement risks 1. Under Chinese law, scales used for commercial transactions are subject to mandatory calibration requirements, and electronic pricing scales must undergo annual periodic verification as mandated by the State Administration for Market Regulation 1. A new evaluation standard for electronic pricing scales is set to take effect on January 8, 2026 1.
The short-weight controversy arrives as the two industry giants have strengthened their profitability, yet their combined franchise network now exceeds 50,000 locations in an intensely competitive market 1. This expansion has placed considerable pressure on franchisees.
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